Fiction° [520.741]
ADS (741) 318'.798
Author ·········
Production Company ······ Kaboom Films
Language ······· English
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Justin Plummer and Martin Strauss
Production Company ······ Kaboom Films
Language ······· English
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Salesforce® Lando Norris
The latest spot from Salesforce is a vibrant expression of what the global production landscape looks like, with great partnerships at its centre. Produced by kaboom and directed by Plummer/Strauss ‘Formula One,’ stars McLaren driver and star Lando Norris, in a colourful tribute to how Salesforce can deliver customised experiences to keep your customer at the centre of the experience. The project, showcasing the Salesforce + McLaren / F1 partnership, was created for global digital and broadcast in the UK, Germany and Italy.
The majority of the spot was filmed in Mexico City, a city familiar to Plummer/Strauss and kaboom as a vital production hub. Returning to San Francisco, Justin Plummer - half of the directing P/S duo - began working with editor Tim Fender at kaboom’s edit suite while awaiting a scene being directed by Martin Strauss in the UK.
Author ·········
Agency ········· Ogilvy Chicago
Language ······· English
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Jimmy Marble
Agency ········· Ogilvy Chicago
Language ······· English
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Author ·········
Production Company ········· TM
Language ······· Spanish
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Sangre
Production Company ········· TM
Language ······· Spanish
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BBVA® + de lo que crees.
Aunque su sede central y de operaciones (HQ) se encuentra en Perú, operan activamente en varios mercados de América Latina. En México, trabajan en alianza y son representados por la casa productora The Maestros (a través de su división Frida), lo cual les ha permitido dirigir proyectos de gran envergadura en el país, como la campaña para BBVA México
La iniciativa fue creada por la agencia Teran/TWBA bajo la premisa de retar y empoderar a los usuarios. El director de mercadotecnia (CMO) de BBVA México, Enrique Cornish, señaló que el propósito central es inspirar a las personas a que se atrevan a tomar el control de su dinero para alcanzar un bienestar financiero real.
